2022, Vol. 2, Iss. 4. - go to content...

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Shchipulina E.A. Broadcast anime culture on the Internet. Cognitive Sciences in the Information Society. 2022; (4). Available at: https://knio.ru/PDF/02KN422.pdf (in Russian).

Broadcast anime culture on the Internet

Shchipulina Elizaveta Alekseevna
Russian State Social University, Moscow, Russia
E-mail: liza.cjv@gmail.com

Abstract. This article discusses anime culture, ways of its retransmission on the Internet, as well as in social networks. Statistical data were revealed within the framework of the Yandex search engine, which is popular in Russia and CIS countries, as well as one of the social networks that is popular among teenagers and young people, TikTok. A number of signs were identified, which indicates the relevance of this study. The purpose of this study is to identify the reasons for the popularization of anime culture on the Internet. A survey was chosen as the research method, in which 307 respondents, active users of social networks, took part. The results of the study helped to learn more about the anime subculture: their values, occupation, age, preferred genres.

Keywords: anime; anime subculture; culture; virtual reality; internet

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